Facebook ad examples for e-commerce, by placement

Facebook ad examples show how real brands use each Meta placement. Below are static and video ads we produced for e-commerce brands, grouped by where they run on Facebook and Instagram — feed, square and Reels — with a note on why each format works.

Facebook Reels ad examples (9:16)

Reels and stories are watched full screen, often with the sound off: a hook in the first two seconds and burned-in subtitles do more than any logo. These AI video ads were made for that placement.

Facebook ad examples FAQ

Outsourcing creative usually means slow rounds and little control. Here is how we handle the usual worries.

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Are these real Facebook ads?

Yes. Every example is an ad we produced for an e-commerce brand in supplements, skincare, home or health tech. Some are in French because the brand sells in France. For the same ads grouped by selling angle, see our static ad examples.

What makes a good Facebook ad?

One idea the viewer gets in under two seconds, the product large enough to recognise, and a format that fills the placement it runs in. Then enough distinct concepts for Meta to find different buyers, not ten colour versions of the same visual.

Which Facebook ad format should I use?

4:5 for feeds, 9:16 for stories and reels, and 1:1 where you need one file for many placements. Most accounts run the same concept in all three. Sizes and safe zones are on our Meta ad creatives page.

Static or video Facebook ads?

Both. Static ads are the fastest way to test an angle or an offer; video ads carry a story or a demo and reach people who mostly watch reels. Winning static angles often become video scripts.

Can you make Facebook ads like these for my brand?

Yes, that is what we do. Send your store URL and we reply with angles and a quote, or see our pricing.

Want ads like these for your product?

Book a call with your store URL and what you need. We come with the angles and formats we would test first.

Our team has made creative for 45 brands, including

  • Burger King
  • FDJ
  • PMU
  • Nutrimuscle
  • Pizza Del Arte
  • Cash Converters
  • Clarifié
  • Breez
  • Minea
  • Copyfy
  • Marcus Spurway
  • Noota
  • La Berge
  • Frutopy
  • Maison Murata
  • Agence Short
  • Gleese
  • Jaws
  • MetaFight
  • OhMyDesk
  • Paloma
  • Qonnect
  • Stables
  • STS
  • Yanoli
  • Brand Appart
  • 24 With
  • Decla.fr
  • Mekaa
  • Notez-Nous
  • PermiFast
  • Pro-Inter
  • Scalebay
  • Dizygn
  • La Saint Cômenne
  • OneTake
  • Smash Lab
  • La Bornelec Énergie
  • Payflow
  • Personal Figures
  • Papiers Français
  • Prime
  • Outlawz
  • LeadsCore
  • OneClik